I was Creative Director for the TEDxUF 2025 conference, Metamorphosis. Ideating with the curator,
I created the visual theming and branding of the event.
Managing a team of seven designers, I led and directed the creation of speaker-specific slide decks and merchandise, all aligning with branding guidelines.
I created the visual theming and branding of the event.
Managing a team of seven designers, I led and directed the creation of speaker-specific slide decks and merchandise, all aligning with branding guidelines.
Deliverables
Branding system that included pattern, texture, text treatment, motion, color
Social templates and guidelines
Printed lanyards, cards, engagement booklets
Stickers, T-shirts
Printed Deliverables: Lanyards and Engagement
Social Media
